Back to articles list Articles Cookbook
7 minutes read

Free Course of the Month: PostgreSQL Customer Behavior

Ever wondered how top businesses understand their customers so well? The secret lies in data analysis, and we're offering you the key – for free – in our Customer Behavior Analysis in PostgreSQL course!

Are you familiar with the basics of PostgreSQL and eager to delve deeper into customer behavior analysis? Our November 2023 Course of the Month, Customer Behavior Analysis in PostgreSQL, has you covered! And the best part? Throughout November, you can access it for FREE!

At, we firmly believe that mastering a new skill requires a solid foundation in theory complemented by extensive hands-on experience. This principle holds true for crafting PostgreSQL queries. The challenge often lies in discovering SQL projects and exercises that strike the right balance between being beginner-friendly and sufficiently challenging.

Looking to deepen your understanding of customer behavior? Preparing for a role that requires insights from relational databases, specifically in PostgreSQL? Search no more! Our Customer Behavior Course in PostgreSQL is meticulously designed to align with your goals. And now it’s free!

How do you claim your free PostgreSQL course in November 2023?

To make your learning even easier (and to keep you from running into roadblocks), we recommend reading Kamila’s article on 5 Reasons You Might Fail to Learn SQL.

Why Is Our PostgreSQL Course Free?

Every month, we highlight one SQL course as our "Course of the Month" at This means that for the entire month, that specific course is available for free. We started this initiative to help those who might not have the means to pay but are eager to learn SQL. Many have already benefited from this offer. If you haven't yet, why not give it a try?

It's also an excellent opportunity to experience the quality and structure of our courses firsthand. If you've ever been curious about our teaching approach or the content we offer, this is your chance to explore without any commitment. By engaging with our free SQL course, you can determine if our style aligns with your learning preferences and needs. It's the perfect way to gauge if our courses are the right fit for your SQL journey.

Customer Behavior Analysis in PostgreSQL

Why Analyze Customer Behavior?

In today's competitive business landscape, knowing your customers is more important than ever. It's not just about selling a product or service; it's about understanding their needs, preferences, and behaviors. When businesses tap into this knowledge, they unlock a world of opportunities, from improved offerings to more effective marketing strategies. To be able to analyze your customer's behavior will help you with:

  • Better Business Choices. By looking at what customers like and don't like, businesses can offer better products and services. This means happier customers who come back more often.
  • Making Smart Decisions. Guessing what to do next in business can be tricky. By understanding customer actions, businesses can make decisions based on real facts, not just feelings.
  • Efficient and Effective Marketing. Marketing can be expensive. When they know what customers respond to, businesses can make sure they're spending money in the right places and getting the best results.
  • Planning for the Future. By looking at how customers have acted in the past, businesses can guess what they might do in the future. This helps in preparing for what's coming next.

What Will You Learn in This Course?

With 72 interactive and fun exercises, you'll learn how to make reports about customer actions using PostgreSQL. These reports will help you find meaningful insights like how many new users sign up for your app or how many actually buy something. Many of our students who took this course saw their sales go up!

You'll also learn to group customers to study them better and see how long they take to make their first purchase. Plus, you'll use some cool SQL tricks to sort and study customers in different ways.

Customer Behavior Analysis in PostgreSQL

You'll learn:

  • How to obtain the number of sign-ups for a specific time period and how to compare these numbers between different time periods.
  • What conversion is, how to calculate conversion rates for a given period, and how to compare conversion rate trends.
  • What it means to group customers into cohorts and how to study cohort behavior using PostgreSQL.
  • How to analyze customer activity in PostgreSQL, including the average time to the first order and the typical time between orders.
  • How to use SQL’s CASE WHEN to sort customers into custom categories.
  • How to prepare customer conversion charts in PostgreSQL.
  • How to generate customer churn reports in PostgreSQL.

Everything you learn can be used in daily work for online stores, apps, insurance companies, and other businesses. By the end, you'll be ready to make better business choices.

All courses are meticulously designed to offer real engagement, allowing learners to dive deep into SQL through practical exercises and immediate feedback. The best part? There's no need for installation or setup. All you need is an internet connection and your favorite browser.

Customer Behavior Analysis in PostgreSQL

It's not just about theory; it's about applying knowledge in dynamic environments. Simply put, if you're looking to master SQL, stands out as the premier destination, making it the best place to transform your understanding and skills.

Who Should Take This Course?

While this course is crafted to be accessible and beneficial for all, it particularly shines for certain professions and job roles. Whether you're deeply embedded in the world of data or just starting your journey, our free PostgreSQL online course can revolutionize your approach and boost your career. Here's who will benefit the most:

1.   Analysts Familiar with SQL Basics

For analysts who have grasped the fundamentals of SQL, this course offers a deeper dive. If you're looking to harness the power of PostgreSQL for detailed reporting, this course will provide techniques to elevate your analytical skills.

2.   Business Analysts Eyeing PostgreSQL

Business analysts, the world of PostgreSQL awaits! Whether you're already familiar with other data technologies or are new to the scene, this course is tailored to help you navigate and utilize PostgreSQL effectively. It will make your analyses more robust and insightful.

3.   Entrepreneurs Seeking Optimization

For entrepreneurs, every decision matters in the fast-paced world of startups and business. This course is designed to empower you with data-driven insights using PostgreSQL, helping you optimize operations, understand customer behavior, and drive your business toward success.

4.   Sales and Marketing Professionals

For those in sales and marketing, understanding customer data is crucial. If you're using or planning to use PostgreSQL databases, this course will equip you with the knowledge to extract meaningful insights, helping you craft more effective strategies and campaigns.

5.   Aspiring Data Scientists

Data science is a vast field, and mastering databases is a key component. For those aspiring to delve into data science, this course serves as a stepping stone, introducing you to advanced analytical techniques in PostgreSQL and setting a strong foundation for your future endeavors.

6.   SQL Enthusiasts Ready for Real-world Application

Knowing SQL in theory is one thing; applying it is another. If you've been introduced to the basics of SQL and are eager to put that knowledge into practice, this course offers the perfect platform. Dive into real-world scenarios and hone your skills in PostgreSQL.

7.   And Yes, You!

Whether you're a seasoned professional, a student, or someone with a budding interest in databases, this course has something for everyone. If you're curious and ready to learn, dive in and discover the world of customer behavior analysis with PostgreSQL.

Free SQL Course for November 2023: Customer Behavior Analysis in PostgreSQL

Understanding customer behavior is more than just a skill; it's a game-changer. In today's competitive market – where every decision can impact the bottom line – truly grasping the nuances of how customers think, act, and make purchasing decisions can be the difference between thriving and merely surviving. It's not just about collecting data; it's about interpreting it in ways that drive strategic decisions, foster customer loyalty, and ultimately, propel your business forward.

At, we're dedicated to offering the best learning experience. For the entire month of November, we're granting free access to our comprehensive Customer Behavior Analysis in PostgreSQL course. No strings attached and no credit card needed – just sign up and dive in! This is a great opportunity for both beginners and seasoned professionals to enhance their skills without any financial commitment.

Ready to transform your understanding of customers and drive business success? Sign up today and embark on a journey of insightful learning with!